Tourism toolkit for the Games

03 Oct 2013

Scotland's tourism businesses are being officially invited to play their part in the Glasgow 2014 Commonwealth Games next year.

Under the banner "2014: Our Games, Our Welcome" Scotland's thousands of tourism and hospitality businesses will be able to download and make use of four different coloured logos as well as online banners to show their support for the Games, and to show that they are ready to welcome visitors to Scotland's biggest ever sporting event.

The specially developed Games Tourism Toolkit includes advice on wording for marketing materials as well as how businesses can show support through their social media channels. The toolkit is not just confined to businesses within Glasgow, with all of the country's industry being encouraged to get onboard for the Games.

The toolkit and the information contained within it is has been developed through a collaboration between Glasgow 2014, VisitScotland and Glasgow City Marketing Bureau (GCMB), the main tourism partners for the UK's next big sporting event.

Source: GCMB